art direction

Brief:

Communicate the personality of the brand while displaying the product in a natural yet honed manner. Scout and select locations. Select and manage talent, including hair, makeup and wardrobe. Work alongside photographer to ensure framing, lighting, product spotlight, and overall mood aligns with needs. Edit select shots for use on web and print product launch and promotional materials, and in-store and environmental displays.

above

art direction of contracted sports personalities

 

below

art direction of hired talent

 

 

 
 
kat short
let me make you something.
kat short
let me make you something.

© 2020 kathryn short